Toyota

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Toyota Proceeded From A Humble Beginning

Toyota Motor Corporation continues to be a leader in worldwide automobile production. Toyota cars, including Toyota hybrid technology, proceeded from a very humble beginning. Under the leadership of Kiichiro Toyoda, the company produced its first passenger car, known as the A1, in May of 1935. The G1 truck was produced only a few months later. The now familiar company name of Toyota was officially adopted in 1937.

It seems that the name Toyota was deemed to be luckier than the Toyoda family name. In Japanese, the name Toyota requires 8 strokes of the pen. Japanese culture considers the number 8 to be an omen of wealth and good fortune. It’s doubtful that anyone could have predicted that Toyota cars would one day be the top selling brand in the world. Nevertheless, Toyota’s road to success wasn’t always paved with gold. By 1945 the company was on the verge of bankruptcy. In 1949 Kiichiro Toyoda resigned as president of the company. It was an order for 5,000 vehicles by the U.S. military that revived the fledgling automobile manufacturer. The Toyota Crown became the first Japanese car to be exported to the United States in 1957.

5 remarkable things about Toyota

  • There are 1,471 Toyota and Lexus dealerships in the United States
  • The Lexus LS 430 has been the number one selling luxury brand model for 7 years running
  • The Toyota Prius was the first mass produced hybrid car in the world.
  • Toyota sells more gas/electric hybrid cars than all other car manufacturers combined.
  • Toyota vehicles are 85 percent recyclable.

Toyota models to choose from

Toyota has produced many iconic vehicle models over the years. The Toyota Tundra has been selected as truck of the year by Motor Trend. The magazine has also chosen the Toyota Camry as car of the year. The Camry, which is the Japanese word for crown, is still a top seller.

Unbelievably, sales data from the first quarter of 2012 indicated that the Toyota Corolla was the number one selling vehicle in the world. The dependable Corolla, which was introduced in 1966, is also the top selling vehicle model of all time. The top selling Corolla was followed closely by the Prius C, the popular Toyota hybrid. The company plans to introduce many more Toyota cars that utilize fuel-efficient hybrid technology.

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